How is the Thinkbaby and Thinksport different?
At Thinkbaby and Thinksport, we are continually expanding our mission to provide safe products by identifying consumer product categories with known human health issues. Specifically, we target products that contain high levels of hormone disruptors and carcinogens. We then work with leading scientists worldwide to create safe alternatives.
Thinkbaby and Thinksport sunscreen is highly effective, falls into the highest category for water resistance and has a sensible SPF 50+ rating. A quick look on your local drugstore shelf will show an increasing number of chemical sunscreens boasting ultra-high SPFs of 70 and greater. An SPF higher than SPF 30 offers only minimal improvement in sun protection and does not provide insight into its ability to protect from both UVA and UVB. Instead, these ultra-high SPFs are inflated through the use of chemical UV absorbers. The FDA has recently ruled that SPF numbers above 50 are not allowed. They have also ruled the terms "Sweatproof" and "Waterproof" as false claims.
You should know that the effective difference between SPF 30 and SPF 100 is approximately 2.5% difference. Don't be misled by ultra-high SPF numbers. Additionally, Thinkbaby and Thinksport sunscreens utilize average zinc oxide particles greater than 110nm. Kevin Brodwick, founder of Thinkbaby and Thinksport explains why: "We always use the precautionary principle and as we expect the debate on the safety of nano particles to continue, we asked a simple question: Does the product have to contain nano particles to be an effective sunscreen? The answer is, quite simply, "NO"!
We also do not and will not use aerosol dispensers, nor should you. Scientists have shown that parents apply 25% of the correct amount when using aerosol. As the SPF is actually a logarithmic function, if you are applying a SPF 100, you're actually only putting on SPF equivalent of 3. More importantly, there is significant concern that children and parents are inhaling the particulates. If you look at the ingredients in aerosol sunscreens, you'll quickly determine why you don't want to breathe it.
First Sunscreen to pass Whole Foods Premium Care Requirements
Top Rated by EWG with a "1" rating since 2010
Free of biologically harmful chemicals. No Avobenzone, Oxybenzone, or UV Chemical absorbers.
Highest SPF 50+ (per FDA 2012 Rules - any sunscreens boasting higher are falsely marketing)
Highest level of Broad-spectrum UVA and UVB protection (per FDA 2012 Rules)
Highest level of water resistance (80 minutes) (per FDA 2012 Rules)
Non-nano formulation - Average particle size >100micron
Non-aerosol formulation (High concern of both ineffectiveness and particulates being inhaled)
Paraben, phthalates, PABA and 1,4 dioxane free
Applies and absorbs easily. Non-oily feel.
Sunscreen produced in the USA
Does not have an obtrusive smell that many organic sunscreens have.
A member of the Safe Cosmetics Campaign Compact
Foundering member Sun Safety Coalition
Gluten free (third-party verified)
No animal testing (Leaping Bunny member)
More awards than any other sun care line
Featured in: Tennis, Bicycling, Natural Child, Daily Candy (top pick), Men's Health (top pick), Competitor, Backpacker (Top Pick), Standard, People Magazine (Must haves), Pharmacy Times, Men's Journal (top pick), Chicago Tribune, The Bump (Top pick), Favored.by (Top Pick), Times Square, The Daily Green, YNN News, Denver News (Must haves), Triathlete, Cribsie and Red Hat Product Finalist. Eco - Excellence Finalist. Silver Award NAPPA, Baby Maternity Magazine (Top pick), Babble (Top 10 Best), Its a Belly (Seal of Excellence), Metro Moms (Hottest Product), Green Scene Mom (Winner) and a whole lot of blog reviews...
Packaging
Thinkbaby and Thinksport sunscreen comes in 3oz and 6oz tubes made of environmentally friendly packaging that does not contain BPA, vinyl, or phthalates. The packaging and contents are environmentally safe.
Each tube is marked with an expiration date.
Note: The base formulations of our sunscreens are identical. We set out to make the most effective safe sunscreen possible. It didn't make sense to make one safe for babies, and a harmful version for adults. While this seems obvious, you should check out what the major brands are doing.
Compare your sunscreen's "safe" ingredients to ours. The best way is to check out The Environmental Working Group's database Skin Deep http://www.EWG.org/SkinDeep
The ratings for each ingredient are listed separately below. Our sun care products have been "1" rated since 2010!
Ingredients
Active Ingredient: Zinc Oxide 20% (Non-nano)
Inactive Ingredients: PURIFIED WATER (0), ALOE BARBADENSIS LEAF JUICE (0), CAPRIC CAPRYLIC TRIGLYCERIDES(0), SORBITAN STEARATE (COCONUT BASED) (1), PINE WOOD RESIN (0), VEGETABLE GLYCERIN (0), CETYL DIMETHICONE (0), HYDROGENATED CASTOR OIL (0), MAGNESIUM SULFATE (EPSOM SALT) (0), SUNFLOWER OIL, JOJOBA OIL (0), ASCORBIC ACID (VITAMIN C) (0), TOCOPHEROLS (VITAMIN E) (1), OLIVE OIL (0), RASPBERRY SEED OIL (0), CRANBERRY SEED OIL (0), HYALURONIC ACID (MADE FROM VEGETABLE) (0), GLUCOSE & GLUCOSE OXIDASE AND LACTOPEROXIDASE (0), PAPAYA (0)
Animal testing
We do not test on animals. Ever. Period. And we will not work with any entity that does. Period. We fired our website host GoDaddy.com due to the CEO going elephant hunting.